Your initial marketing approach could be as simple as joining a leads club and providing your service for their members. When you want to expand your services to include managing other telemarketers, call companies from your ideal client list until you locate an ample number of clients with which to work. You will probably need to replenish 25% of your client base each month, so your client search will be on going.
Your Power Partners will be those who supply your clients with services on a regular basis. They will be Accounting firms, Bankers, Printers, Web Site Designers, Public Relations and Marketing firms.
The conversations with these Power Partners should indicate your willingness to include them as you become aware of companies that need their services. It is important that you meet with these Power Partners in person the first time, then keep in touch with them weekly through email or phone conversations.
You will need to have excellent organizational and project planning skills, a computer to create a database, a tracking system and invoices as well as being extremely disciplined. You’ll need a professional website, an outgoing personality is extremely important. You will also need to have reliable transportation.
Personality Type: Amiable, Driver, Expressive
Total Start Up Costs: Less than $500(includes business cards, website and phone)