Power Partners:

Your Power Partners will be business attorneys, graphic designers, printers, marketing, public relations and branding firms who will introduce you to their clients as the need arises.

The conversations with these Power Partners should indicate your willingness to include them as you become aware of clients that need their services. It is  important that you meet with these Power Partners in person the first time, then keep in touch with them weekly through email or phone conversations.

Requirements:

The research for the business is extensive and never ends. It would be best to have the experience of promoting a number of clients to work out the kinks prior to presenting yourself as an expert to your Power Partners or going in front of groups to speak about the results of Internet marketing.

Resources:

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Personality Type: Expressive, Analytical, Amiable

Total Start Up Costs: Less than $2,500-7,500(includes business cards, equipment, promotional materials, phone and advertising)

Income:

The range of income for the first year will depend on the type of clients that you work with. Everyone now knows that the Internet is here to stay and unless you have a presence on the Internet, you don’t have a business. Typically retail clients are willing to pay an average of $5,000 for a single campaign.

Description:

You’ll need to be well versed in Internet marketing techniques. Depending on whom you ask, you are likely to get a different answer for the most efficient means of marketing on the Internet.  Most retail stores have yet to develop an Internet marketing presence even though they might have a website. You would help them develop a client email list, promote specials and develop promotions to keep their store filled with shoppers.

You can also purchase lists of opt in residence in a specific mile radius from their location to bring new customers to their store.

Clients:

Your clients will retail stores, restaurants, and professional offices like chiropractors, physical therapists, car dealers and anyone else that needs to reach the general public.

Marketing Plan:

The easiest means of marketing this business is to work directly with your Power Partners. They will be able to refer you business consistently.

You will also want to develop a presentation to deliver at service organizations that have business owners as members.