Graphic Designer

Power Partners:

Your Power Partners will be those who supply your clients with services on a regular basis. They will be Bankers, Office supply providers, Photographers, Printers, Graphic Designers, Web Site Designers, Public Relations and Marketing Firms as well as any all other firms who work with companies during their start-up phase.

The conversations with these Power Partners should indicate your willingness to include them as you become aware of companies that could possibly need their products or services. It is important that you meet with these Power Partners in person the first time, then keep in touch with them weekly through email or a telephone conversations. You might even consider a regular meeting with all of your Power Partners.

Requirements:

You will need to have excellent organizational and project planning skills, a computer to create a graphics, a tracking system and invoices. A professionally designed website is necessary and an outgoing personality is extremely important. You will also need to have reliable transportation.

Personality Type: Analytical, Amiable, Driver, Expressive

Total Start Up Costs: Less than $500(includes business cards, website and phone; an additional start up cost for transportation might be required)

Graphic Design

Income:

The range of income for the first year will depend on the size of the jobs you secure. If you were to charge $50 an hour, and an average brochure takes two to three hours to design. Logo designs generally start at $100 and can reach $1,500 depending on the complexity of the design. If you were to spend 50% of your time, or twenty hours a week, completing billable hours you would average $50,000 a year.
Description:

The graphic design business will require that you to have a firm grasp of the workings of the printing industry. Typical jobs will include designing brochures, business cards, flyers, web sites and other business collateral material.

Clients:

Your clients will tend to consist of small to medium size businesses, especially start-up companies. You will have a very broad range of clients, so the hardest part of defining your target client base will be to focus on specific industries.

Marketing Plan:

Your marketing plan should include leads groups and a plan to develop great relationships with your Power Partners. Typically printers that don’t have their own graphic departments are your best resources to help you get your business off to a quick start. Internet service providers will also know when new companies are just starting up and can refer you new business consistently.