Your Power Partners will be those businesses that supply your clients with services on a regular basis. Writer’s groups, Printers, Colleges and Human Resource Consultants will all be your target referral relationships.
The conversations with these Power Partners should indicate your willingness to include them as you become aware of companies that need their services. It is important that you meet with these Power Part- ners in person the first time, then keep in touch with them weekly through email or phone conversations.
You will need to have excellent editing and English skills, a computer to create a database, a tracking system and invoices. A professionally designed website is mandatory. You will also need to have reliable transportation.
Personality Type: Analytical, Amiable, Driver
Total Start Up Costs: Less than $500
(includes business cards, website and phone)
The range of income for the first year will depend on the type of editing jobs you pursue. If you gather lists of local authors who write an average of one book a year, and the average editor makes between $800 and $1,200 per book you can earn $40-60,000 a year by editing one book a week.
There is a wide range of client potential for data entry including manuscripts from authors, college students and professors, printers, and graphic designers. They expect rapid turnaround times and accurate work.
You will be working with authors, colleges, publishers, printers, firms that are in marketing and even website designers. Typically editing is not a task where most creative industries have enough expertise to tackle the job on their own.
Your marketing plan is going to require you to join at least one leads groups and develop strong relationships with each of your Power Partners. You might sponsor coffee at a local writer’s group. Put an ad in a trade publication that targets authors. Local rag sheets (tabloids) have reasonable advertising rates.
Consider the idea of developing a speech that you can present at service organizations such as Rotary, Lions and Kiwanis Clubs.
I believe nearly everyone dreams of writing a book, however, the task appears to be too enormous to tackle. You could simplify the task and gain notoriety in your community as “the editor”.