Being in the Right Place

While I had the travel agency, one of the best marketing ploys I participated in was to attend various leads groups. I was asked to operate several groups through chambers of commerces and even a couple of private groups.\

Then in 1991 a group of people asked me to start up a group, or rather we all asked five people to attend our new group and they appointed me to operate the group.  We decided to charge $10 a month. Just enough to cover the coffee and admin fees.

After I sold the travel agency and dissolved my partnership, it took less than a month for six other lead groups to request that I convert their groups to the same model I was operating in Walnut Creek.

I went from two groups to eight overnight and realized enough income to keep me afloat. The main challenge I had was overcoming my fear of calling people I didn’t know. I should have gotten over it with the travel agency but I had to really work on it.

I realized there was a true formula that was predicable. If I called 20 people, I would talk live to 10, 5 would be interested, two would show up and one would join. I charged $75 for six months, so I knew I had to make 660 dials a month, 115 a week, 23 calls a day to make $2,500 a month and that’s all I needed to take care of myself financially.

So, logic won over and I choose to make the 23 dials ever day or make up for them throughout the rest of the week.

But then I discovered a better method.

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2 Responses to Being in the Right Place

  1. Genial fill someone in on and this enter helped me alot in my college assignement. Thank you for your information.

  2. beyour says:

    you are more than welcome and I’m glad to be of help.

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