You will market directly to contractors. Direct mail and email marketing plans will be very effective. Approach the foremen at the construction developments and stores that sell larger entertainment systems.
Your Power Partners will be going to anyone else who works in the construction industry. You might find that Realtors, high-end entertainment stores and interior decorators would be good resources that will be referring you clients.
The conversations with these Power Partners should indicate your willingness to include them as you become aware of clients that need their services. It is important that you meet with these Power Partners in person the first time, then keep in touch with them weekly through email or phone conversations.
You will need to have phone that will make you accessible easily. Take classes if you can find them or volunteer to work with someone far enough away from where you will be working to learn the basics. This is a very logical business so it does not require an extended length of time to master.
I found several websites that were very detailed about how to get started. I’ve listed a few that were the most helpful.
Acquiring a website Name for $8.95/yr:
Web hosting: www.fastnext.com
Personality Type: Analytical, Amiable
Total Start Up Costs: Less than $250-1,500
(includes business cards, tools, covered trailer or van, phone and advertising)