The range of income for the first year will depend on the size of the jobs you secure. If you were to charge $50 an hour, and an average brochure takes two to three hours to design. Logo designs generally start at $100 and can reach $1,500 depending on the complexity of the design. If you were to spend 50% of your time, or twenty hours a week, completing billable hours you would average $50,000 a year.
The graphic design business will require that you to have a firm grasp of the workings of the printing industry. Typical jobs will include designing brochures, business cards, flyers, web sites and other business collateral material.
Your clients will tend to consist of small to medium size businesses, especially start-up companies. You will have a very broad range of clients, so the hardest part of defining your target client base will be to focus on specific industries.
Your marketing plan should include leads groups and a plan to develop great relationships with your Power Partners. Typically printers that don’t have their own graphic departments are your best resources to help you get your business off to a quick start. Internet service providers will also know when new companies are just starting up and can refer you new business consistently.